Marketing Hacks and Knowledge for Top Performers

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Sales Acceleration Blog

Stories, News, Sales Tips and Marketing Hacks.

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Nov 19, 2015 12:24:24 PM

Think back to the last purchase you made for your business. How long did it take? How many options did you compare? Did it start with a search, cold call or a recommendation?It's doubtful you made the purchase at random. 

You were in control each step of the way from evaluation to purchase. Your customers are not any different. They are in control of their buyer's journey and to accelerate sales and optimize inbound marketing, you need to add value at strategic points along the way. 

Sep 15, 2015 10:02:00 AM

While every business newsletter might claim to deliver a wealth of entrepreneurial gold straight to your inbox, most fall short, with too many just sending out ads dressed up as content. We understand the frustration of wanting more information but only getting duds. That is why we've put together this impactful, no-nonsense list of newsletters that truly deliver the money information capable of helping you become a better, more successful entrepreneur. 

Aug 4, 2015 5:16:10 PM

Every hustler in the software game knows, getting press coverage from a legit outlet is big. For awhile, I struggled to get the apps I was working on coverage. I just thought connecting with writers was unattainable or they just didn't get our app.

Aug 4, 2015 1:36:00 PM

When it comes to using LinkedIn for business to business lead generation, marketers and sales enablement pros need to plan for more than just sending invites.

Aug 4, 2015 12:29:41 PM

The best cold email subject lines for outbound prospecting are short, descriptive and provide the recipient with a reason to explore your message further. Splashy or cheesy phrases are not just cheap but they usually cause your email to be ignored rather than make them stand out.

Cold email subject lines should consist of timely information with implied benefit for quick action. Remember most email is read on our handy devices. You should focus on the first 3 words of the subject line and the first line of the email content if you want your outbound prospceting to work. 

Aug 4, 2015 12:12:00 PM

What is social selling? Whether you’re familiar with the concept or not, you've probably heard the phrase. Social selling is basically like having your team at a conference everyday, without the costs.